What is innovation? And why should companies innovate? When companies stop innovating, it can harm them. However, it’s not that easy. Even forward-looking companies are sometimes blind-sided by shifts in the marketplace. As businesses grow, staying nimble and adapting to change gets more difficult. In this RSM Discovery debate, RSM professors will share their perspectives on the importance of innovation for businesses. The panel consists of: Henk Volberda, Professor of Strategic Management and Business Policy Jan van den Ende, Professor of Management of Technology and Innovation Eric van Heck, Professor of Innovation Management and Markets


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