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ssrn: 580335

Hernández-Mireles, C.

(Carlos Hernández-Mireles)


model product price parameter market figure nintendo technology effect generation distribution table coefficient probability diffusion period timing strategy landing number equation study prof.dr matrix introduction promotor result state section element value report month marketing brand nintendo wii research inclusion location system search video specification price landings diffusion period speed correlation density bayesian example mixture estimate approach release share competition heterogeneity factor estimation series coefficient logit models pricing management variance function console inclusion probabilities price landing region consumer literature journal multi-generation dakota video game consoles virginia level microsoft structure carolina




5 Most Recent Publications

Marketing Modeling for New Products (Doctoral Thesis)
Hernández-Mireles, C.
2010-06-29
Random Coefficient Logit Model for Large Datasets (Research Paper)
Hernández-Mireles, C. Fok, D.
2010-05-31
The Launch Timing of New and Dominant Multigeneration Technologies (Research Paper)
Hernández-Mireles, C. Franses, Ph.H.B.F.
2010-05-31
Finding the Influentials that Drive the Diffusion of New Technologies (Research Paper)
Hernández-Mireles, C.
2010-05-31
The Triggers, Timing and Speed of New Product Price Landings (Research Paper)
Hernández-Mireles, C. Fok, D. Franses, Ph.H.B.F.
2008-07-22