Kunreuther, H.C.

insurance decision probability policy group choice process experiment theft price individual theft insurance policy alternative painting value consumer journal groups 1 research kunreuther insurance policy insurance policies 2000 dm _______________ 1 sculpture table university option decision makers choice process tradeoff example respondent model procedure part b maker activation ambiguity 0.4 dm fi ndings group 3 ficant likelihood decision processes center effect wiley _______________ market constraint fi rst disaster consumer research consequence event number theory nding subject 10.1002/ bdm c variable decision processes objective behavior 17 observations envelope treatment question respect psychology 10.1002/ bdm journal low-probability preference signi observation experimenter carlson problem economic consideration