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supplier management development product project supplier involvement product development process study involvement service research journal activity collaboration result supply performance strategy customer business technology information effect model leverancier company extent design investment wynstra interaction difference table report innovation framework inkoop component fication analysis quanti fication proactive production chain offering relationship supplier development responsibility marketing operation level management processes cost analysts capability speci case studies commitment impact 2.0 buyer target supply management leader project leaders paper quality issue market value university detail leveranciers management factor customer pressure department engineering endoscopy onderzoek supply chain gathering