Template-Type: ReDIF-Paper 1.0 Author-Name: van den Heuvel, W. Author-Name-Last: van den Heuvel Author-Name-First: Wilco Author-Person: pva62 Author-Name: Kundakcioglu, O.E. Author-Name-Last: Kundakcioglu Author-Name-First: Erhun Author-Name: Geunes, J. Author-Name-Last: Geunes Author-Name-First: Joseph Author-Name: Romeijn, H.E. Author-Name-Last: Romeijn Author-Name-First: Edwin Author-Name: Sharkey, T.C. Author-Name-Last: Sharkey Author-Name-First: Thomas Author-Name: Wagelmans, A.P.M. Author-Name-Last: Wagelmans Author-Name-First: Albert Title: Integrated market selection and production planning: complexity and solution approaches Abstract: Emphasis on effective demand management is becoming increasingly recognized as an important factor in operations performance. Operations models that account for supply costs and constraints as well as a supplier's ability to in°uence demand characteristics can lead to an improved match between supply and demand. This paper presents a new class of optimization models that allow a supplier to select, from a set of potential markets, those markets that provide maximum profit when production/procurement economies of scale exist in the supply process. The resulting optimization problem we study possesses an interesting structure and we show that although the general problem is NP-complete, a number of relevant and practical special cases can be solved in polynomial time. We also provide a computationally very effcient and intuitively attractive heuristic solution procedure that performs extremely well on a large number of test instances. Creation-Date: 2007-10-01 File-URL: https://repub.eur.nl/pub/10776/EI%202007-45.pdf File-Format: application/pdf Series: RePEc:ems:eureir Number: EI 2007-45 Handle: RePEc:ems:eureir:10776