Template-Type: ReDIF-Paper 1.0
Author-Name: Franses, Ph.H.B.F.
Author-Name-Last: Franses
Author-Name-First: Philip Hans
Author-Person: pfr226
Title: The life cycle of social media
Abstract: __Abstract__
 
 Using weekly data on the interest for 17 social media via Google trends and using quarterly data on actual users for 3 social media, it is reported in this letter that the life cycles of social media mimic those of durable consumer goods. On average, the popularity of social media peaks after 4 years since entry.
Length: 13
Creation-Date: 2014-09-01
File-URL: https://repub.eur.nl/pub/77181/EI2014-27.pdf
File-Format: application/pdf
Series: RePEc:ems:eureir
Number: EI 2014-27
Keywords: life cycles, social media
Handle: RePEc:ems:eureir:77181