Template-Type: ReDIF-Paper 1.0 Author-Name: Magala, S.J. Author-Name-Last: Magala Author-Name-First: Slawomir Title: Trading Virtual Legacies (Management of Tradition from Alexandria to Internet) Abstract: Will the reconstructed library of Alexandria prevent a forthcoming clash of civilizations? Inventing and re-inventing traditions requires total quality management and multiple networking in shifting alliances in the information space. Stock exchange of cultural forms has long abandoned the golden standards of Enlightenment and follows a theory of cultural relativity and an international political economy of attention. Creation-Date: 2000-09-22 File-URL: https://repub.eur.nl/pub/45/erimrs20000922113943.pdf File-Format: application/pdf Series: RePEc:ems:eureri Number: ERS-2000-36-ORG Classification-JEL: L2, M, M10, M19 Keywords: Virtual legacies, cultural relativity, detraditionalization, political economy of attention, re-enchantment Handle: RePEc:ems:eureri:45