Template-Type: ReDIF-Paper 1.0
Author-Name: Lamey, L.
Author-Name-Last: Lamey
Author-Name: Deleersnyder, B.
Author-Name-Last: Deleersnyder
Author-Name-First: Barbara
Author-Name: Dekimpe, M.G.
Author-Name-Last: Dekimpe
Author-Name-First: Marnik
Author-Name: Steenkamp, J-B.E.M.
Author-Name-Last: Steenkamp
Author-Name-First: Jan-Benedict
Title: The Impact of Business-Cycle Fluctuations on Private-Label Share
Abstract: This study investigates the cyclical dependence of private-label success in four countries. The results show that private-label share behaves countercyclically. Moreover, asymmetries are present in both the extent and speed of up- and down-ward movements in private-label share over the business cycle. Finally, part of private-labels’ share gain during contractions is found to be permanent.
Creation-Date: 2005-10-18
File-URL: https://repub.eur.nl/pub/6997/ERS%202005%20061%20MKT.pdf
File-Format: application/pdf
Series: RePEc:ems:eureri
Number: ERS-2005-061-MKT
Classification-JEL: C44, D46, E32, L22, M, M31
Keywords: business cycle, private-label success, time-series econometrics
Handle: RePEc:ems:eureri:6997