Behaviour of retail entrepreneurs
January 1985
Article
pp 335-347.
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Retailers' goal attainment is studied using a model consisting of relationships concerning the productivity of labour and floor-space. Evidence from large supermarkets shows that retailers concentrate on the maximisation of the value of annual sales rather than on maximising annual profit.
Keywords
- entrepreneurship
- supermarkets
- economic psychology
- labour productivity
- sales
- profit
- retail stores
- retail trade
- sales management
Automatically Extracted Terms
- floorspace
- occupancy costs
- value
- space
- labour
- share
- thurik
- model
- establishment
- profit
- equation
- influence
- occupancy
- margin
- coefficient
- wage rate
- partitioning
- productivity
- percentage
- maximise
