Marketing decision models: Progress and perspectives

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Persistent URL	doi.org/10.1007/978-3-319-56941-3_1, hdl.handle.net/1765/101300
Series	International Series in Operations Research and Management Science
Organisation	Rotterdam School of Management (RSM), Erasmus University
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Wierenga, B., & van der Lans, R. (2017). Marketing decision models: Progress and perspectives. In International Series in Operations Research and Management Science. doi:10.1007/978-3-319-56941-3_1

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