Additional Metadata
Keywords e-commerce, informatiemaatschappij, adverteren, kunstmatige intelligentie, machine learning, multi-armed bandits, marketing science, online advertising, digital marketing, clinical trials
JEL Statistical Decision Theory; Operations Research (jel C44), Marketing (jel M31)
ISBN 978-90-5892-521-3
Persistent URL
Series ERIM Inaugural Address Series Research in Management
Liberali, G. (2018, May 25). Learning with a purpose: the balancing acts of machine learning and individuals in the digital society. ERIM Inaugural Address Series Research in Management. Retrieved from