2015
Antecedents of mass customization capability: direct and interaction effects
Publication
Publication
IEEE Transactions on Engineering Management , Volume 62 - Issue 4 p. 618- 630
This research studies how flexible manufacturing resources, customer involvement, and product management tools contribute interplay for driving a manufacturing organization's mass customization activities
Additional Metadata | |
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doi.org/10.1109/TEM.2015.2477276, hdl.handle.net/1765/124045 | |
IEEE Transactions on Engineering Management | |
Organisation | Department of Technology and Operations Management |
Salvador, F., Rungtusanatham, M. J., & Madiedo Montanez, J.P. (2015). Antecedents of mass customization capability: direct and interaction effects. IEEE Transactions on Engineering Management, 62(4), 618–630. doi:10.1109/TEM.2015.2477276 |