1984
The first issue of the International Journal of Research in Marketing
Publication
Publication
International Journal of Research in Marketing , Volume 1 - Issue 1 p. 3- 5
| Additional Metadata | |
|---|---|
| marketing research | |
| dx.doi.org/10.1016/0167-8116(84)90003-X, hdl.handle.net/1765/12534 | |
| ERIM Top-Core Articles | |
| International Journal of Research in Marketing | |
| Organisation | Erasmus Research Institute of Management |
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Wierenga, B. (1984). The first issue of the International Journal of Research in Marketing. International Journal of Research in Marketing, 1(1), 3–5. doi:10.1016/0167-8116(84)90003-X
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