This paper examines the situation of non-use of mobile data and voice services. The observed behavior is at odds with positivist socio-economic theories and commonsensical understanding of the possibilities brought about by the ubiquitous information and communications technology environment. Using a multi-method and theoretical framework designed to combine positivist and interpretative approaches, we attempt at developing new insights into the inter-related roles of ICT and consumer behavior in real-life situations. The findings challenge the commonsensical rhetoric on the advancement of Information Society and provide insights for the design of useful information and communication services.

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ERIM Article Series (EAS)
The Journal of Strategic Information Systems
Erasmus Research Institute of Management

Fomin, V. (2008). Snow, buses, and mobile data services in the information age. The Journal of Strategic Information Systems, 17(3), 234–246. doi:10.1016/j.jsis.2008.05.002