1983
Model and Measurement Methodology for the Analysis of Consumer Choice of Food Products
Publication
Publication
Ernahrungs Umschau , Volume 30 p. 21- 28
This paper considers the problem of a consumer purchasing a food product within a certain product class (e. g. meat, bread, vegetables, soft drinks, cheese) and making a choice from the different alternatives that are available.
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hdl.handle.net/1765/17985 | |
ERIM Article Series (EAS) | |
Ernahrungs Umschau | |
Organisation | Erasmus Research Institute of Management |
Wierenga, B. (1983). Model and Measurement Methodology for the Analysis of Consumer Choice of Food Products. Ernahrungs Umschau, 30, 21–28. Retrieved from http://hdl.handle.net/1765/17985 |