Brand-added value : theory and empirical research about the value of brands to consumers

Additional Metadata
Keywords	brands, consumer behavior, marketing
Publisher	Erasmus University Rotterdam
Promotor	B. Wierenga (Berend) , A.Th.H. Pruyn
ISBN	978-90-5166-367-9
Persistent URL	hdl.handle.net/1765/18690
Series	Dissertations (UL)
Organisation	RePub (University Library)
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Riezebos, R. (1994, January 20). Brand-added value : theory and empirical research about the value of brands to consumers. Dissertations (UL). Retrieved from http://hdl.handle.net/1765/18690

Additional Files
Cover-image-Riezebos.PNG Cover Image , 452kb
TITEL.PDF Final Version , 35kb

Publication