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L-F. Pau (Louis-François) and J. Dits (Joyce)

2002-10-28

Business Modeling Framework For Personalization In Mobile Business Services

Publication

Publication

Is presented the structure of a formal framework for personalization features for mobile business services, which can be used to drive the business modeling of M-business services from a service provider point of view. It also allows to compute the revenue as linked to personalization levels and features. A case study has been performed in the area of personalized location based mobile services

Additional Metadata
Keywords individual profiles, location based services, mobile business, mobile services, personalization
JEL Telecommunications (jel L96), Business Administration and Business Economics; Marketing; Accounting (jel M), Production Management (jel M11), Transportation Systems (jel R4)
Publisher Erasmus Research Institute of Management
Persistent URL hdl.handle.net/1765/243
Series ERIM Report Series Research in Management
Rights Copyright 2002, L-F. Pau, J. Dits, This report in the ERIM Report Series Research in Management is intended as a means to communicate the results of recent research to academic colleagues and other interested parties. All reports are considered as preliminary and subject to possibly major revisions. This applies equally to opinions expressed, theories developed, and data used. Therefore, comments and suggestions are welcome and should be directed to the authors.
Organisation Erasmus Research Institute of Management
Citation
Pau, L.-F., & Dits, J. (2002). Business Modeling Framework For Personalization In Mobile Business Services (No. ERS-2002-56-LIS). ERIM Report Series Research in Management. Retrieved from http://hdl.handle.net/1765/243
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