2000
Marketing Management Support Systems: Principles, Tools and Implementation
Publication
Publication
Additional Metadata | |
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, , , | |
Kluwer Academic Publishers, Dordrecht etc. | |
hdl.handle.net/1765/2674 | |
ERIM (Electronic) Books and Chapters | |
Organisation | Erasmus Research Institute of Management |
Wierenga, B., & van Bruggen, G. (2000). Marketing Management Support Systems: Principles, Tools and Implementation. ERIM (Electronic) Books and Chapters. Retrieved from http://hdl.handle.net/1765/2674 |