For organisations to sustain success in their markets, and in order to survive, they need to utilise their workforce as effectively as possible. By stimulating and implementing employees’ ideas for improvement and innovation, idea management encourages people to participate in the organisation, beyond the scope of their job. The results not only benefit the organisation, but also contribute to employee satisfaction.

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hdl.handle.net/1765/39955
RSM Discovery Magazine Collection
RSM Discovery - Management Knowledge
Rotterdam School of Management (RSM), Erasmus University

Deichmann, D. (2012). The challenges and benefits
of idea management. RSM Discovery - Management Knowledge, 12(4), 20–22. Retrieved from http://hdl.handle.net/1765/39955

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