Editorial: Marketing communications and consumer behavior: Introduction to the special issue from the 2009 La Londe conference

2011

Journal of Business Research , Volume 64 - Issue 1 p. 1- 2

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Persistent URL	doi.org/10.1016/j.jbusres.2009.09.010, hdl.handle.net/1765/53283
Journal	Journal of Business Research
Organisation	Rotterdam School of Management (RSM), Erasmus University
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	de Barnier, V., Janiszewski, C., Merunka, D., & van Osselaer, S. (2011). Editorial: Marketing communications and consumer behavior: Introduction to the special issue from the 2009 La Londe conference. Journal of Business Research, 64(1), 1–2. doi:10.1016/j.jbusres.2009.09.010

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