Additional Metadata
Persistent URL dx.doi.org/10.1177/00970302030003002, hdl.handle.net/1765/58828
Journal Journal of the Academy of Marketing Science
Citation
Verhoef, P.C, Franses, Ph.H.B.F, & Hoekstra, J.C. (2002). The effect of relational constructs on customer referrals and number of services purchased from a multiservice provider: Does age of relationship matter?. Journal of the Academy of Marketing Science, 30(3), 202–216. doi:10.1177/00970302030003002