2002-12-01
Range and Number-of-Levels Effects in Derived and Stated Measures of Attribute Importance
Publication
Publication
Marketing Letters: a journal of research in marketing , Volume 13 - Issue 1 p. 41- 52
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| doi.org/10.1023/A:1015063125062, hdl.handle.net/1765/65255 | |
| Marketing Letters: a journal of research in marketing | |
| Organisation | Erasmus Research Institute of Management |
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Verlegh, P., Schifferstein, H. N., & Wittink, F. (2002). Range and Number-of-Levels Effects in Derived and Stated Measures of Attribute Importance. Marketing Letters: a journal of research in marketing, 13(1), 41–52. doi:10.1023/A:1015063125062 |
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