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doi.org/10.1057/palgrave.jibs.8400269, hdl.handle.net/1765/67204
Journal of International Business Studies
Erasmus Research Institute of Management

Verlegh, P. (2007). Home country bias in product evaluation: The complementary roles of economic and socio-psychological motives. Journal of International Business Studies, 38(3), 361–373. doi:10.1057/palgrave.jibs.8400269