2015
When and why consumers prefer products from user-driven firms
Publication
Publication
RSM Discovery - Management Knowledge , Volume 24 - Issue 4 p. 17- 19
Additional Metadata | |
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hdl.handle.net/1765/79320 | |
RSM Discovery - Management Knowledge | |
Organisation | Rotterdam School of Management (RSM), Erasmus University |
Fuchs, C. (2015). When and why consumers prefer products from user-driven firms. RSM Discovery - Management Knowledge, 24(4), 17–19. Retrieved from http://hdl.handle.net/1765/79320 |