Additional Metadata
Keywords Bass model, Durable products, Inventory management, Sales forecasting, Stock keeping units
Persistent URL dx.doi.org/10.1093/oxfordhb/9780195398649.013.0026, hdl.handle.net/1765/82779
Citation
Franses, Ph.H.B.F. (2012). Marketing and Sales. doi:10.1093/oxfordhb/9780195398649.013.0026