In today's "wired world" the public sector and private sectors face competing pressures of price rises and scarcity of "territory". So far, the public and private sector knowledge domains have large developed separately. A destination Management Organization perspective can accommodate the production facilities and e-services governance to represent the interests of both the public and private sectors. The notion of short-term lets of the territory must be assessed against perceived outside threats, such as food scarcity, that require self-sufficiency to protect the long-term interests of both the public and private sector stakeholders'. This paper develops an e-services "interactive" governance model to bridge gaps by trustworthy relations in the context of decision making by network stakeholders. Subsequently, it applies this model to the Trentino case study for examining conceptual constructs based on embedded governance as a vehicle to balance heritage and innovation and knowledge dissemination. It concludes by summarizing the advantages and disadvantages of sharing information within a destination management organization context amongst the public and private sectors as a step towards "reclaiming the narrative of the commons".

dx.doi.org/10.1007/978-3-7908-2632-6_2, hdl.handle.net/1765/90253
7th Conference of the Italian Chapter of the Association for Information Systems, ItAIS 2010
Department of Marketing Management

Go, F.M, & Trunfio, M. (2011). E-services governance in public and private sectors: A destination management organization perspective. Presented at the 7th Conference of the Italian Chapter of the Association for Information Systems, ItAIS 2010. doi:10.1007/978-3-7908-2632-6_2