Uber gets entangled in many regulatory and legal hassles as it moves into new countries. It has to figure out how to sustain its lead in the heavily regulated and ever-changing car-sharing market. Moreover, despite a landslide market share, Uber operates at a loss. The main challenge for this young and aggressive company is how to lower costs and become profitable.

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RSM Case Development Centre

Based on field research; 14 pages.
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Erasmus Research Institute of Management

Hoffman, A., & Gold, N. (2016). Uber: Feeling the Heat from Competitors and Regulators Worldwide. RSM Case Development Centre. Retrieved from http://hdl.handle.net/1765/94062