Very few companies are successful in undertaking strategic transformation while maintaining long term superior financial performance. This book, by leading strategy experts, draws upon extensive interviews with business leaders and insights from companies faced with this challenge.

Additional Metadata
Persistent URL dx.doi.org/10.1057/9781137268464, hdl.handle.net/1765/94137
Citation
Hensmans, M, Johnson, G, & Yip, G.S. (2012). Strategic transformation: Changing while winning. Strategic Transformation: Changing While Winning, 1–242. doi:10.1057/9781137268464