Although the anthropology of entrepreneurship, i.e. the use of sociocultural theories and ethnographic methods in the study of entrepreneurship, has steadily risen since the 1990s, there still exists a lack of interaction between anthropological and entrepreneurial research.
Carla Freeman’s Entrepreneurial Selves aims to fill at least part of this gap by turning the spotlight on the work practices and lifestyles of entrepreneurs on the Caribbean island of Barbados. The result is a very valuable addition to our understanding of the workings and meanings of neoliberalism in postcolonial settings.

doi.org/10.18352/erlacs.10147, hdl.handle.net/1765/94713
Erasmus School of History, Culture and Communication (ESHCC)

Martens, E. (2016, April). Book review of 'Entrepreneurial Selves: Neoliberal Respectability and the Making of a Caribbean Middle Class'. doi:10.18352/erlacs.10147