Diagnostics, expectations and endogeneity

Franses, Philip Hans

doi:10.1509/jmkr.42.1.27.56885

Marketing models are often intended to guide managers to make decisions. In this rejoinder, the author reviews three questions that must be addressed before a model can be established as useful for policy analysis.

Additional Metadata
Keywords	endogeinity, expectations, model diagnostics
Persistent URL	doi.org/10.1509/jmkr.42.1.27.56885, hdl.handle.net/1765/13794
Series	ERIM Top-Core Articles
Journal	Journal of Marketing Research
Organisation	Erasmus Research Institute of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Franses, P. H. (2005). Diagnostics, expectations and endogeneity. In Journal of Marketing Research (Vol. 42, Number 1, pp. 27–29).https://doi.org/10.1509/jmkr.42.1.27.56885

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