Social contagion and income heterogeneity in new product diffusion: A meta-analytic test

2004-09-01

Additional Metadata
Keywords	Diffusion of innovations, Income heterogeneity, Meta-analysis, National culture, Social contagion
Persistent URL	doi.org/10.1287/mksc.1040.0054, hdl.handle.net/1765/70842
Journal	Marketing Science: the marketing journal of INFORMS
Organisation	Erasmus Research Institute of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	van den Bulte, C., & Stremersch, S. (2004). Social contagion and income heterogeneity in new product diffusion: A meta-analytic test. Marketing Science: the marketing journal of INFORMS, 23(4), 530–544. doi:10.1287/mksc.1040.0054

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