2017
Design thinking: making user happiness the metric for success
Publication
Publication
RSM Discovery - Management Knowledge , Volume 29 - Issue 1 p. 18- 19
Design thinking is a human-centred approach to problem solving. You see it being applied across all industries. Everything centres on the user, the customer, and his or her needs and feelings.
At its very best, you closely observe users and identify problems they were not able to express, problems they didn’t even know they had.
| Additional Metadata | |
|---|---|
| hdl.handle.net/1765/98615 | |
| Creative Industries , RSM Discovery Magazine Collection | |
| RSM Discovery - Management Knowledge | |
| Organisation | Erasmus University Rotterdam |
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Deichmann, D. (2017). Design thinking: making user happiness the metric for success. RSM Discovery - Management Knowledge, 29(1), 18–19. Retrieved from http://hdl.handle.net/1765/98615 |
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