The primary demand for beer in the Netherlands; an application of ARMAX model specification
The central issue in the application of econometric and time series analysis (ETS) to market response models is the model-building process. The author proposes a specification strategy for ETS modeling and applies it to the primary demand for beer in The Netherlands.
|Keywords||Netherlands, beer, demand (economic theory), econometric models, econometrics, industrial applications, mathematical analysis, specifications|
|Series||ERIM Top-Core Articles|
|Journal||Journal of Marketing Research|
Franses, Ph.H.B.F. (1991). The primary demand for beer in the Netherlands; an application of ARMAX model specification. Journal of Marketing Research, 240–245. Retrieved from http://hdl.handle.net/1765/2112